Tony’s Electric Road from England to Japan

UK-born Tony was captivated early by neon sign signs. His journey took him all the way to Tokyo, where every alley tells a story in neon. He came with purpose—he wanted to build something inspired by the city’s colorful glow. He explored warehouses to bring his neon sign art to life. He finally uncovered a hidden space in the outskirts of Tokyo to become his creative home. His brand is a cultural mash-up of Japan and the UK. His influences span Piccadilly to Akihabara.

He linked up with Smithers, a UK design house, neon sign famous for bold decor with flair. The current range feels like a collaboration waiting to happen. The neon path is still unfolding. Through art, grit, and glow, he brings the night to life.